Non-Tariff Measure

NTM classification
A31: Labelling requirements 
Date when the measure came into force
13 November 2010 
Publication where the measure is specified
Kenya Gazette Supplement Act No. 4 of 2010 
Regulation where the measure is specified
The Alcoholic Drinks Control Act No. 4 of 2010 
Country/Region applying the measure
Kenya 
The rationale of the measure
To inform and educate the public on the harmful health, economic and social consequences of the consumption of alcoholic drinks. 
Coded list of objectives
A: Protection of human life and health 
Description of the measure
(1) Subject to this section, no person shall -
(a) Manufacture ;
(b) Import ;
(c) Sell or distribute ,
An alcoholic drink unless the package containing the alcoholic drink conforms to the requirements of subsection (2).

(2) Every package containing an alcoholic drink shall -
(a) bear a statement as to its constituents ;
and
(b) have at least two of the health warning messages prescribed in the Second Schedule, in English or Kiswahili.

(3) The statement and health warning referred to in Subsection (2) shall comprise not less than 30% of the total surface area of the package. 
Reference of the measure
Part IV - General Requirements , Section 32 (1), (2) & (3) 
Measure also domestic
No 

Products affected by the measure.

Code Product Partial coverage Partial coverage indication Date in Date out
PG: 20 Alcoholic Beverages No 13 December 1972  
Description
Alcoholic Drinks including alcohol, spirit, wine, beer, traditional alcoholic drink, and any one or more of such varieties containing one half of one percent or more of alcohol by volume, including mixed alcoholic drinks, and every liquid or solid, patented or not, containing alcohol, spirits, wine or beer and capable of being consumed by a human being. 

Countries/Regions affected by the measure.

Inclusion/Exclusion Country Date in Date out
Inclusion Entire world    
Inclusion Entire world 13 November 2010  
Description
All imports into Kenya